Demand, created
Sparks.
The small bright thing that starts the conversation. A scroll-stopping ad, and a free check that turns a glance into a lead.
Local SEO, Google and AI search put you in front of people already looking. A Spark reaches the ones who were not looking yet, and gives them a reason to raise their hand.
How a Spark works
Stop the scroll
A premium ad, built for one trade, lands in the feed. Not a boosted post: a designed campaign.
They raise a hand
A comment, or a quick message with one keyword. Low effort, high intent.
A reply lands in seconds
An instant message asks where to send the result. RELAYX texts them back before they cool off.
They get something useful
A genuinely helpful free check, made by a custom GPT. They get a real answer, you get a warm lead.
See a Spark
The real ad creative. Swipe it. The short cut is what runs cold, the full story is the version your own site can keep.

Concept demo, fictional brand. Canberra Roof Co: The 2-Minute Roof Check.
The last card is the opt-in a customer fills in to get the check.
Slide 1 of 3Want the full swipe decks? See the demo hub →
The free check, live
This is the thing a Spark hands out. A short, honest assessment, branded to the business, that gives the customer a real answer and routes the lead straight to the owner. We install the same check on your own site, so it works around the clock and earns its place in AI search.
Two lines, and it lives on any site.
<div data-tyso-audit data-client="canberra-roof-co"></div>
<script src="https://tyso.io/embed.js" async></script>Branded to the client, the lead routed to their inbox, and the page earns its place in AI search.
One ad, three jobs
The ad stops the scroll. The film keeps attention. And the words behind it, marked up properly, become a page Google can rank and ChatGPT can quote. The creative alone does nothing for search. Turned into content, it keeps working long after the spend stops.
Concept demo, fictional brand.
Before you book any repair
That last storm may have left a mark
The worst roof damage is the kind you can't see from the footpath.
Small leaks don't stay small
A single cracked tile today is a stained ceiling by spring.
Wait, and the bill grows
Caught early it's often a small fix. Left alone it becomes a far bigger one.
The 2-minute roof check
- Gutters, valleys and downpipes after heavy rain
- Cracked pointing, rust marks and lifted tiles
- Fresh ceiling stains in the rooms below
Want Sparks running for your trade?
I build the ad, the check, and the follow-up, then run the lot. You answer the phone.
Run the free audit